Senior Operations & Workflow Automation Lead
THE MARISEL GROUP
Owning CRM and workflow operations across acquisition, onboarding, follow-up and service-delivery processes.
- Translate business requirements into structured operational workflows, CRM pipelines, task routing and automation systems.
- Coordinate operational handoffs across websites, forms, calendars, chatbots and booking systems.
- Configure and maintain GoHighLevel and Zapier workflows for lead capture, follow-up, reminders, notifications and task management.
- Maintain CRM records, pipeline stages, tags, statuses and operational information for reliable reporting and follow-through.
- Develop repeatable processes and documented workflows that improve consistency and reduce dependency on manual intervention.
- Coordinate requirements and deliverables with international clients and stakeholders.
